The Golden Age Of UX: Why It Won't Last

Talk

The Golden Age Of UX: Why It Won't Last

Continuous Design
UXDX EMEA 2017

Jonathan talks about why UX designers can’t solely focus on just what the user wants. With this in mind we must dive further into the business needs to deliver a better product for the user. Or risk becoming irrelevant in an age of commoditisation as a designer.

Jonathan Courtney

Jonathan Courtney, UX Director / Founding Partner,AJ&Smart