Adapt Your Message & Align Internal Stakeholders


Adapt Your Message & Align Internal Stakeholders

Enabling the Team
UXDX Community: Africa 2022

Buy-in is one of the biggest challenges in any organisation, made harder in a large and mature organisation. But how did a team from Africa's Talking get over this hurdle and rolled out 4+ products this year alone.
In this session, Anne will talk through how she created alignment between UX and engineering that allowed for more efficient processes and better product release times. She will touch on:

  • How to adopt your communication style depending on your stakeholders;
  • How to document new processes of communication;
  • The importance of implementation to ensure overall alignment
Anne Njoroge

Anne Njoroge, User Experience Researcher,Africa's Talking