A Compelling Product Vision Through Insight Development 

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A Compelling Product Vision Through Insight Development 

Product Direction
UXDX Test 2022

Managing a successful product requires a lot of time and energy and a lot of things need to go right with a clear vision of where to take your product. How do you create an effective product vision that inspires the development team and the stakeholders?

How do you create a vision that guides everyone involved in making the product a success? How does your vision provide motivation and facilitates effective collaboration

Anthea Blanas

Anthea Blanas, Customer Experience Design Lead,Westpac