Tiannan has served Chinatown LDN, Berkeley Group, Segway-Ninebot, Harvey Nichols, Believe Digital, and Midea Group. Applying a focused, interdisciplinary approach, she also helps growth-oriented companies and innovative startups shape their products.
An action-oriented and innovative UX Designer with experience working in both London and Shanghai, Tiannan possesses a zeal for creative digital design, strong will, and the ability to dive into opportunities with an eye for detail. From direction to development, she takes on each role with a unique and forward-thinking mindset.
12 December 2023
Service design is a holistic approach that aims to create meaningful and valuable experiences for customers throughout their entire journey with a product or service. By taking a service design approach in the early exploration of products, businesses can stay ahead of the competition and build strong customer loyalty. It fosters a customer-centric mindset within organizations, leading to better product-market fit and enhanced customer satisfaction.