With an established product you have users who need and rely on the product and are less open to change. There's also the risk of canabilising your product. What are the tips for managing established products? How does a mature product advance? This session will talk through the speakers experience on these projects, and how each can learn from the other.
Coming from a startup background, the shift to enterprise Product Management can be dizzying. How can we apply tactics from a startup world to an enterprise that has 42 million users?
Let’s take a look at how to leverage the strengths of an enterprise while also being able to move more nimbly to launch a successful product.